Since its first “Yoneyama” branded badminton racket in 1961, the Yonex brand has become the dominant corporate player in badminton. Yonex sponsors the All England Open Badminton Championships and is a partner of the Badminton World Federation which organizes the World Championships. More competitive players use Yonex rackets than any other brand, as it is the preferred choice amongst many professionals.

Yonex Badminton products are produced through extensive research and development based on many years’ experience in badminton equipment manufacturer. In addition to the world’s first aluminium badminton racket, Yonex also produced the world’s first ultra-light graphite racket, the Carbonex 80, and pioneered the now widely used isometric head design.

Today, Yonex is a successful global company with its corporate headquarters located in Tokyo, Japan. Yonex continues to be driven to produce the most technologically advanced badminton equipment to enable players, both amateur and professional, to play the game at a higher level.

 

 

 

 

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